butter LONDON Wink Eye Pencil and Mascara Swatch and Review

by Lisa Heath

Today I have butter LONDON Wink Eye Pencil in Jaded Jack and Wink Mascara in Brown Sugar to show you!

I will admit that I am an eye and lip cosmetic junkie, so when it came to these I gave my opinion based on my preferences.


Wink Eye Pencil in Jaded Jack


What the name means: Unsung British rock hero.

Jaded Jack is a lime green creme eye pencil.  While I thought the color was pretty, the pencil itself is softer than I like.  I made a line on my upper lid and I couldn’t get a sharp line with it.  Then when I went over the line to even it out a bit, it created a drag mark over the original line, and I wasn’t even pressing very hard.  I ended up wiping the first attempt off and redoing it in one swipe across with moderate pressure.  I got good color, but it wore the tip down a lot.  So I already know I will be sharpening this pencil more than others I use.  Lasting power is really good though.  I actually had to apply some pressure to remove Wink Eye Pencil.  It didn’t budge, smear or flake after a full day of wear either.

Wink Mascara In Brown Sugar

Brown Sugar

What the name means: A fierce blues-rock riff.

Brown Sugar is a chocolate brown creme mascara.  I did like this mascara’s color payoff.  It coated my lashes well in one swipe, but it clumped together a bit as it dried.   Wink Mascara coated my lashes and made them slightly thicker looking, but without any volume or enhancement I normally look for in a mascara.  This will still be used, but more for a natural look.  It was also incredibly wet.  I tried a few tricks, and even kept it unscrewed and opened a few days to thicken the mascara up – but it still was too wet.  I’ll be trying a few more things over the next few days.  Despite the fact that this won’t be my “go to” mascara.  I still want it in Indigo Punk.

Wink Eye Pencil and Mascara Together


You can see what I mean about the mascara clumping a bit in this one.  It didn’t look this clumped when I first applied, it happened over the span of about 10 minutes.  The mascara takes a little too long to dry for me as well.  The other morning I put it on to test it and about 20 minutes after I applied it I sneezed and got lovely mascara marks on my eyelid as well as below my lower lashline from the force of my sneeze.  Quite a lovely sight, I must say.

Unfortunately, the probability of me repurchasing either of these products is low.  I may grab Wink Mascara in Indigo Punk, but that’s a maybe.  While these may be for some people (and I’ve seen some rave reviews) they don’t suit my preferences – especially for the price point.


Mascara – $20.00 and is available in 6 shades

Eye Pencil – $18.00 and is available in 6 shades

Where to Buy: butterLONDON website and ULTA


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Shipra September 1, 2013 - 5:18 am

Looks great! :)

Samarium's Swatches September 1, 2013 - 8:22 am

I love bright green with your eyes! <3

Lou September 1, 2013 - 10:40 am

Love that green, it looks lovely on you :-)

Emily Lacquerologist September 1, 2013 - 10:55 am

The eyeliner is wicked cool!!

Adventures in Polishland September 1, 2013 - 3:21 pm

That green is actually quite nice! I prefer softer eyeliners, so this formula may be for me. In terms of the mascara, that sucks it clumped together! I’m loving the color payoff like you mentioned.

Jess Scull September 3, 2013 - 5:09 am

Not a fan of the mascara either. Such a bummer! But that liner is crazy awesome!


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