British Sterling H.I.M. Reserve & Private Stock Review

by Lisa Heath
British Sterling H.I.M. Reserve & Private Stock Review


H.I.M., which is short for ‘His Imperial Majesty’, is a subtle nod to King George VI who was one of only a few British Royals to hold that title and who’s military background led him to work tirelessly to strengthen the image and resolve of England after World War II.

Every month I receive an amazing box of items to show you from Rite Aid.  In my June Box, I received something for the men – British Sterling H.I.M. Reserve and Private Stock Colognes.  Both are actually new to me, and I had never smelled them before this box arrived.

I’m going to go through both colognes, share my thoughts… but if you want a guy’s view, make sure you go to the bottom of this post and click the link to Separate Opinion’s Blog so you can see what a guy thinks!

British Sterling H.I.M. Reserve


“Inspired by the heat of the night, H.I.M. Reserve is a sensual fragrance that offers the perfect blend of sophistication and playfulness.” HIM (His Imperial Majesty) Reserve was launched in 2014.

Of the 2 colognes, this was my favorite.  As soon as Nick sprayed it, I asked “what is that?” and was pleasantly surprised when he said it was HIM Reserve.  HIM Reserve is described as a provocative oriental blend of fresh citruses, bold spices and sensual woods.  I definitely catch onto the spicy and woodsy scent the most, but there is a slight hint of citrus.

British Sterling H.I.M. Private Stock

Private Stock

“Inspired by the simple pleasures that make life worth celebrating, H.I.M. Private Stock is sexy-but-light and blends confidence with freshness. Private Stock is the perfect all-day everyday fragrance.” HIM (His Imperial Majesty) Private Stock was launched in 2014.

British Sterling H.I.M. Private Stock just wasn’t a scent I particularly cared for.  It is described as fresh citruses combined with crisp woods, aromatic spices and rich undertones, but it reminded me more of a perfume shop that had several fragrances sprayed at once.  It wasn’t horrible, but it had too much going on for my tastes.


Of the 2 colognes, British Sterling HIM Reserve was my favorite on Nick.  It had a masculine scent that wasn’t too busy and was more on the mellow side.   H.I.M. Private Stock just wasn’t a cologne I cared for, and would actually rather Nick not wear it.

Price: $24.99

Where To Buy: Your Local Rite Aid

So these were my thoughts.  Want to see if Nick’s differed?  Make sure to check out his review (since he is the one wearing them!) on his blog at Separate Opinion.

Disclaimer New

*I received the samples in this post as part of the Rite Aid Blogger Network

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